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In this March 18, 2018, photo provided by Pash Pashkow, movie production lawyer Loren Zitomersky, left, runs the Los Angeles Marathon backward as a young runner briefly accompanies him. Zitomersky has embarked on a singular, if odd, quest: At the 2018 Boston Marathon, he’ll attempt to break the world record for running the distance backward. Zitomersky is trying to raise money and awareness for a cure for epilepsy. (Pash Pashkow via AP)

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Loren Zitomersky has gotten used to the jokes: “Hey, you’re running the wrong way!”

By Associated Press March 26, 2018