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Mon, Oct. 14

Howard: Local Fun Affair with Allen Fox - the man who’s done it all in the World of Tennis
My Point

Every now and then you run into someone who truly impresses you in a variety of avenues, hopefully for most of us that person is a boss or better yet our spouse, but in this case it’s a man who is truly respected by just about everyone in the tennis industry and beyond - Allen Fox.

He was never a household name like Federer, Billie Jean King, Pete Sampras or Serena, but his body of work as a junior tennis player, in college, on the tour, Davis Cup, coaching, as a businessman, psychologist, author/editor and writer for TENNIS and still working with many professional players on the tour, is pretty much unmatched.

He started his tennis career in Tucson, as a teenager their family moved on to the Beverly Hills area of California, but not before he won the Tucson junior 16 and under singles tennis title.

Fox was good enough to attend and play tennis at UCLA where he received his B.A. in Physics and later on his Ph.D. in Psychology - but along the way won the NCAA Doubles in 1960 and the NCAA Singles title in 1961. Those things alone are big time accomplishments

As he was working on and finishing his Ph.D he was also ranked among the top 10 in the USA five times between 1961 and 1968, a quarter-finalist at Wimbledon, winner of the Canadian National Singles Championship (1966), the Pacific Southwest Singles Championship (1966) - where he defeated all of the year’s Grand Slam title-holders (Emerson, Stolle, Roche and Santana); was a member of the U.S. Davis Cup team in 61, 63 and 66 and has since been inducted into the SCTA, Intercollegiate and UCLA Halls of Fame.

Bottom line, he was/is about the size of Rod Laver and packed a terrific game of tennis - unfortunately at that time there wasn’t much money to be made prior to 1968 when Open Tennis kicked off the tennis boom.

He went into investment banking, promoted professional tennis tournaments with partner Charlie Pasarell, started his own tennis camp in Malibu, became President of a business he and his wife created Mrs. Beasley’s and owned Nancy’s Healthy Kitchen, all of this around being the varsity tennis coach at Pepperdine University from 1978 to 1995 where his team reached the NCAA finals twice, semi’s 3 times and quarter-finals six times. Many of his players went on to play the tour.

As a psychologist and former professional tennis player Allen put a lot of thought into the mental aspect of playing the game and authored “If I’m The Better Player, Why Can’t I Win?” (1978), “Think To Win” (1993), “The Winners Mind” (2005), “Tennis: Winning The Mental Match” (2010) and throughout this period of time currently is and has been an editor and writer for TENNIS magazine, and web sites, and

Fox lectures around the world, has and continues to consult with pro tennis players including the likes of John McEnroe, Tracy Austin, Sam Querrey, Dinara Safina, Justin Gimelstob, Mardy Fish and so many others.

Allen and his wonderful wife Nancy who live in San Luis Obispo, California will be doing a lecture tour that goes from Las Vegas, to Laughlin, Flagstaff, Sedona, PRESCOTT, Scottsdale, Phoenix and then on to Indian Wells for the Masters Tournament.

The lecture here in Prescott will be held Wednesday, February 27th at the Prescott Athletic Club (One Kingswood Drive) at 7 p.m. The club is owned and managed by Troy Haines and Jennifer James and they have been gracious enough to host this event.

The cost is $18.00 per person if you wish to receive an autographed book as well as entry and without a book $10.00 per person. Participation is limited, so reserve your spot by emailing:

If you have any special questions you’d like Allen to field, send him an email at This is a tennis event you don’t want to miss.

Chris Howard is a local USPTA Tennis Professional with over 45 years in the racquet and fitness industry. He can be reached at 928-642-6775 or

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