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Thu, Feb. 27

All the fun of ‘The Price is Right Live!’ without the travel
Yavapai College brings experience, and prizes, of show to Prescott

It’s safe to say, being a contestant on “The Price is Right Live!” is a once-in-a-lifetime opportunity, said host Todd Newton.

“We really want them to experience everything that ‘The Price is Right’ is about. It’s about the screaming audience members, and it’s about the lights and the music and the prizes and the games and the anticipation,” Newton said. “When you have children, all of a sudden things like Christmas and birthdays are really cool again because you’re seeing it through their eyes. I try to host the show through the eyes of the contestants. By doing that, no two shows will ever be the same because no two contestants and no two audiences will ever be the same.”

“The Price is Right Live!” is coming to the Yavapai College Performing Arts Center, 1100 E. Sheldon St., starting at 7:30 p.m. on Friday, Jan. 19 -- the first show of the 2018 tour. Tickets range from $29 to $65, with a $3 service fee and $5 increase the day of the show and can be purchased online at or by calling the box office at 928-776-2000.

Newton has been hosting game shows for nearly 20 years and said it was something he always wanted to be. Growing up, watching the sows with his grandmother, he was influenced by a number of hosts, such as Bob Barker on “The Price is Right,” Richard Dawson on “Family Feud,” Gene Rayburn on “Match Game” and Johnny Carson, he said.

It’s very rewarding to be able to host “The Price is Right Live!” Newton said, calling it the top of the game-show mountain.

“For 46, 47 years, it’s been a part of people’s daily routines,” he said. “To be able to bring that game-show magic to them without them having to go all the way to Hollywood is something special and something that we really treasure.”

People don’t need to be ticketholders to register as contestants. To be put in the running as a contestant, those interested must register the day of the show, Friday, from 4:30 to 7:30 p.m. Registration is free, and prospective contestants must be at least 18 years of age, submit their first and last names and day of birth on registration cards along with a government-issued ID. Names will be drawn at random when registration closes. There is no advanced registration, and ticket purchases will not be considered a factor in determining eligible contestants.

Just like with the television show, contestants have the opportunity to win all the cash and prizes they’ve come to expect from “The Price is Right,” Newton said.

For contestants, whether they win or lose everything, the game is the experience, Newton said. Just being able to say they got on stage and spun the Big Wheel or played Plinko is all that matters for many, he said.

“I think, for a lot of ‘Price is Right’ fans, that in and of itself is the win,” Newton said. “It’s all about the moment, and that’s what people remember. As long as they leave with a smile on their face, I think we’ve done the show proud.”

Newton said he thinks what’s kept “The Price is Right” such a long running show is that it’s several games in one. Where a lot of game shows stick to one format, every time “The Price is Right” returns from commercial break, it’s a different game. Similarly with the live show, every time the curtain opens it’s a different game, he said.

Since “The Price is Right Live!” is produced by the same people who do the television show, the live show is true to form, and authenticity is important, Newton said. However, the live show isn’t limited to an hour like the television show is, and there aren’t commercial breaks, so anything could happen, he said.

“It’s very spontaneous,” Newton said. “I think that adds to the appeal of the stage show, as well.”

For more information, call the box office at 928-776-2000 or visit online at

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