Photo by Les Stukenberg.
Originally Published: May 8, 2016 6:02 a.m.
The Prescott-area chapter of the Women’s Council of Realtors (WCR) showed off fashions from local clothing stores at the organization’s annual Fashion Show on Tuesday, May 3, at the Prescott Resort.
Themed “Denim & Diamonds,” the event included a silent auction and vendors. Clothing was provided by Allie Ollie Boutique, Blush 2127 Boutique, Boot Barn, BramaSole Buckle, Chico’s Women’s Clothing & Accessories, Christopher and Banks, CLothEs HoUND CLothING CoMPaNY, Dillards, Elegant Brides & Evening Wear, Fancy That!, Foot Fetish Clothing Co., French Hen Boutique, Heart and Soul Fashions, JC Penny, Man at Leisure and The Whiskey Pistol.
The reason the fashion show is put on is to raise money for the Prescott Area chapter, which is a nonprofit organization, said Immediate Past Chair Vilma Graller. The organization uses the funds for such things as liability insurance, supplies, scholarships and travel, said current Chair Barbara Anderson. Also, while WCR is not a charitable organization, it does give to a charitable organization a portion of the proceeds from the fashion show, Graller said. This year, Stepping Stones Agencies was chosen.
The purpose of WCR is education and furthering the real estate prowess of its members in order for them to succeed in the industry, said 2016 State President Lyn Trayte. Even though the organization is called the Women’s Council of Realtors, 15 percent of its members are male, she said.
“That is basically what we do is just education, and trying to think outside the box so you get education that you normally wouldn’t get elsewhere,” Trayte said, adding that the Prescott Area chapter has been a member of the National Association of Realtors for 78 years and a member of the Arizona State Women’s Council of Realtors for 53 years. “So we’ve been organized for quite a while and on the state and national level you’ve got lots of networking opportunities. There’s a website that you can go on and get referrals, either giving or getting, because you know if somebody is a WCR member, they’re going to treat your clients the way you want them to be treated and your deals will come to fruition.”
Those opportunities are a good thing to have as it enlarges the opportunity for making money, Trayte said, mentioning that a WCR member can make about 48 percent more than other realtors.
The attendance at the fashion show was incredible, Trayte said. There are nine chapters within the state of Arizona and while the other chapters put on similar events, they don’t get the same kind of participation from their communities, she said.
Graller enjoyed the participation the event brings about as well.
“We love the camaraderie, the synergy, the networking,” she said. “We involve the Realtors from different companies to be the models. They are the models for the show.”