Cable One customers have a deadline ahead for their service to continue.
The transition from analog to digital service and a new channel lineup for Cable One customers has resulted in some confusion in recent weeks, the company's general manager said Monday, Sept. 14.
While Cable One has done an $11 million upgrade in the Quad Cities, what many customers are confused about is how The Daily Courier's daily TV Listings do not match what they see from Cable One or why they have not seen changes promised effective at the beginning of this month.
Cable One began on Sept. 1 a change to all-digital service, said Dennis Edwards, Cable One general manager. Those changes are now in effect for about 38 percent of the cable company's TV customers - the people in this area who already have a digital device. For them, the newspaper's listings match the channels they see on their television.
Anyone who plugs a coax cable into their TV set has seen no changes in service, as though nothing has happened, he added.
"They will not see the new channels until they get a box," Edwards said, referring to an all-digital satellite receiver that looks like a little black box. Once they do, their channels will match the new listings and lineup.
Each customer will receive two of the boxes free, as part of their service, Cable One Public Relations Director Trish Niemann previously said.
Be warned, though: The analog feed will be shut off by Nov. 17, Edwards said. Customers who have ignored Cable One's direct-mail pieces or articles in the Courier and other outreach efforts will then no longer be able to view shows.
"We will be contacting all customers" for an estimated 70,000 TV sets needing black boxes, Edwards said. "Some people don't pay attention to direct mail. Everyone will need a digital device."
He said the boxes, which can be mailed to customers, come with clear directions for setup. If customers need assistance, a phone number is provided. In some cases, Cable One will visit the customer to complete the installation, Edwards said.
Make no mistake, however - after Nov. 17, if Cable One customers have not made the switch to one of the company's boxes, they will lose service until they do so.
Edwards added that the company's customers in the Verde Valley went through the same conversion between February and May 2015.
Edwards said for customers to order the all-digital device (black box) they can go online at www.cableone.net/alldigital or call 1-877-692-2253.
For more information, go to www.cableone.net/FYH/Pages/lineupchange.aspx, where many questions concerning the transition are answered.