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7:39 AM Sat, Dec. 15th

SCORE: Pathway to small business success - part 2

Last Week's Question: My business is not as lucrative as I would like. I'm making a living, but I think my business has potential for more profitability. I know SCORE works with new businesses, but is there any help to really make my business grow?

Continued Answer: In addition to the U.S. Small Business Association, the parent organization for SCORE, Northern Arizona SCORE also collaborates with Yavapai College Small Business Development Center and the Regional Economic Development Center.

The wide range of resources available to the counselors creates an undeniable winning and profitable resource for small business entrepreneurs.

In the last article, we published responses from two of the many Northern Arizona businesses that SCORE has mentored and guided to profitability. We offer two more testimonials from successful business owners.

Larry Curell, owner and driving force for better Deal Printing, LLC (BetterDealPrinting.com - 928-445-8363) has been a SCORE client for four years. "Initially," Curell stresses, "I approached SCORE to help me with a marketing plan to attract local businesses that could benefit from our printing products and related services.

"I met with (counselor) Tom Roegge at the SCORE office and he went the extra mile to help me with my marketing, business n and financial planning. Once the plan was written, Tom was instrumental in helping me execute the plan by meeting with me monthly to gauge progress and make adjustments as necessary.

"I have been so impressed by the range of services that SCORE offers that I have not only referred other business owners to them but I have also been a repeat customer myself. I have the utmost of faith, confidence and trust in the Northern Arizona SCORE team - they are great!

"Most recently," Curell enthuses, "SCORE helped me successfully franchise Better Deal Printing, which was no easy task. Tom and the entire SCORE team were more than patient, willing to work with me on the toughest of topics and just extremely knowledgeable when it came time to complete my federal applications. This took just over a year of hard work but now we are federally authorized to sell franchises in 37 U.S. States with solid plans to expand into the international market in the next five (5) years. When I am ready to go global with my company, I know SCORE will be there to assist me."

Ed Reilly, President and Owner of Bronzesmith Fine Art Foundry & Gallery (Bronzesmith@cableone.net, http://www.bronzesmith.com), in Prescott Valley recalls, "Our first Involvement with SCORE was attending their business planning workshop about five years ago. We felt it was an opportunity to determine if our current business plan was still relevant. The experience was an eye opener.

"We were assigned a mentor to work with us. This mentor is still involved in our business. With his expertise, we restructured our business plan and are now seeing very positive results. We have also started to ship into the export market. Using the SCORE resources has changed the way we do business today."

SCORE mentors have each been involved in successful enterprises. They willingly use their experiences to foster Arizona's small businesses, either singly or collectively.

The volunteers collaborate and brainstorm to help businesses find customized solutions to whatever issues they face.

Move your business from mundane to dynamic. Apply for a SCORE mentor today. NorthernArizona.SCORE.org.

Don't miss this important event! Enhance Your Bottom Line by Managing Customer Service. Co-sponsored by: SCORE, Small Business Development Center and the Regional Economic Development Center. Wednesday, May 20, 2015, 7 a.m. to 9:30 a.m. $20 includes breakfast and workshop! Yavapai College Prescott Campus, 1100 E. Sheldon St, Room 19-147. To register, contact Katherine.White@yc.edu or call 928-776-2008.