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Trusted local news leader for Prescott area communities since 1882
2:32 AM Wed, Sept. 26th

Sprouts Farmers Market coming to Prescott Valley

PRESCOTT VALLEY - Phoenix-based Sprouts Farmers Market announced plans to open a grocery story by next June in the Prescott Valley Crossroads shopping center off Highway 69 and Sundog Ranch Road.

Kim Rockley, public relations manager for Sprouts, confirmed via email that the grocer is coming to Prescott Valley, but she referred questions to the communications manager, who was out of the office Tuesday.

Sprouts owns 26 stores in Arizona, according to the grocer's website, www.sprouts.com. A majority of the stores are in the greater Phoenix area.

Sprouts plans to set up shop in a building containing about 27,000 square feet in the Crossroads shopping center, said Greg Fister, economic development manager for Prescott Valley. He added it will be near the Dick's Sporting Goods store, which is due to open in a few weeks.

"It will be a welcome addition to the community," Fister said, adding Spouts will serve a "niche market" of shoppers seeking organic food.

"I think it will probably allow us to keep (sales-tax) money in the community as well," Fister continued.

However, an official with the developer, Kitchell Development Co. in Phoenix, declined to confirm whether Sprouts will open in the shopping center.

"We are actively seeking tenants, but I can't disclose anything until we have executed leases," said Rob Schramm, director of asset management for Kitchell.

Kitchell began developing the shopping center on both sides of Highway 69 in 2006. The Town Council approved a final development plan for Kitchell June 27 for 165,758 square feet of new commercial space on approximately 17 acres at Crossroads.

Crossroads is home to a variety of large and small retailers and some restaurants, including Sam's Club, Cracker Barrel, the Home Depot, Hobby Lobby and Carl's Jr.