Originally Published: July 8, 2010 10 p.m.
Q & A with Ken Foote, owner of FooteWork Auto License & Title Service. FooteWork currently has three locations: at 201 Grove Ave. in Prescott, 771-9015; 6520 E. 2nd St. in Prescott Valley, 759-8575; and in Williams, (928) 635-2006. Business hours are 8 a.m. to 5 p.m. weekdays and 9 a.m. to noon Saturdays.
Q: What is your previous business experience and when and why did you open your business?
A: "From being janitor to signing paychecks, like many people, I've been fortunate to have worked in different fields and learned something from each of them. Listening to people's concerns and hearing their bad experiences, I felt a business like FooteWork would help people in our community. So, back in 1998, our first office opened in Prescott, which was only 700 square feet."
Q: What service do you provide to the community?
A: "FooteWork is a solution-based local company that issues all of the motor vehicle title work, including titles, registration and license plates. Each of our three offices can perform the same functions as the MVD (with the exception of driver's licenses) with a goal of a 10-minute turnaround time."
Q: Why did you decide to expand by opening offices elsewhere in the tri-city area?
A: "We found that many people were coming to our Prescott office from as far as Williams and the Verde Valley. It only made sense to open locations that were easier for them to come to and be more convenient."
Q: What is the key to your business longevity?
A: "While we take for granted that we understand MVD title work, most people may not. We put ourselves on the same side of the desk as our customers and see the situation from their perspective to figure out what we need to do that helps them and find ways to save them time and money."
Q: What is the best business advice you have given and received?
A: "Put yourself in your customers' shoes (no pun intended) and do whatever needs to be done to help them. Treat people right and the business will happen on its own."
Q: What do you enjoy about your business?
A: "The gratitude of our customers really drives us. We have people come to us with situations and not sure where to turn. It's very satisfying to look them in the eye and tell them, 'We're going to get this all taken care of for you.'"
Q: How are you coping with the economy?
A: "After 13 years, we've had fun re-engaging ourselves and finding creative ways to bolster our services. Listening closely to our customers' needs has been extremely insightful."
Q: How many hours do your work a week?
A: "If I admit this, my wife will kill me. Some weeks seem to blend with others."
Q: What do you like to do in your spare time?
A: "Spending time with my family, doing anything outdoors and appreciating where we live."