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Q&A: Perfecting the art of sandwich-making

Jason Soifer/<br>The Daily Courier<br>Rusty's co-owner Rusty Mosher, above, makes a sandwich in his Prescott Valley sub shop Wednesday.

Jason Soifer/<br>The Daily Courier<br>Rusty's co-owner Rusty Mosher, above, makes a sandwich in his Prescott Valley sub shop Wednesday.

Q & A with Rusty and Kristina Mosher, owners of Rusty's at 7801 E. Florentine Road in Prescott Valley. 775-2632. The sub shop is open from 11 a.m. to 9 p.m. Mondays through Saturdays and from 11 a.m. to 8 p.m. Sundays.

Q: What service do you provide in the community?

Kristina: "We make subs, pizzas and wings. Our menu also includes fish and chips, chicken fingers, salads and sub specials."

Q: How did you get into this business?

Kristina: "We opened in 1996 because my husband was looking for something to do. We found the building, it had all the equipment in it, and it was turn-key.

"My husband knew how to make subs and this is what he chose to do."

Rusty: It was what I was doing after high school. It was what I knew at the time, so I decided to open my own business."

Q: What is the key to your business longevity?

Kristina: "I think it's the good food, the good service. People know a good thing."

Rusty: "Good product, good service."

Q: What is the best business advice you've given and received?

Kristina: "The best advice was to be smart and always produce a good product."

Q: What is something unique about you?

Kristina: "We like to wake-board and we're lake people. We've been doing that for about 10 years. Being at the lake is calming, stress-free and allows us to enjoy family and friends."

Rusty: "I shot an 81 playing golf the other day at the Prescott Country Club."

Q: How many hours a week do you work?

Kristina: "I work here three days a week and spend the rest of the time with the kids and on my business."

Rusty: "About 50 (hours)."

Q: How are you handling the economy?

Kristina: "We are doing fairly well. Times are hard, but we're working through it. The menu is affordable and I think it's one of the things we have on our side."

Q: What's something unique about your business?

Kristina: "We strive to give great customer service all the time. We have a lot of regular customers and we appreciate them."

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