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Trusted local news leader for Prescott area communities since 1882
8:02 PM Thu, Nov. 15th

Don't call speedy new owner 'sir'

Les Stukenberg/The Daily Courier<br>Sir Speedy’s new owner Danielle Rickert, at right, and her mother Lisa Rickert, who does the books there, at the Prescott location on Commerce Center Circle in Prescott.

Les Stukenberg/The Daily Courier<br>Sir Speedy’s new owner Danielle Rickert, at right, and her mother Lisa Rickert, who does the books there, at the Prescott location on Commerce Center Circle in Prescott.

If you ask to meet the new chief of Sir Speedy on Commerce Circle Center, and then meet Danielle Rickert, you might say, "Nice to meet you, young lady - but I wanted to meet the owner, please."

And Rickert would smile and say, "That's me."

She may be youthful, she may be new in town, she may be making a change in career specialization - but she is no newcomer to the business world, bringing years of experience.

For the last decade, Rickert owned three UPS stores in Southern California. A few months ago, she moved to Prescott and purchased the Sir Speedy in the Prescott Lakes area.

Don't think she's lonely, as her parents live here. Colton Rickert, Danielle's father, owns On-line Electronics of Prescott Valley. And if Danielle wants to check in with her mother, all she has to do is call across the hallway - Lisa Rickert, Danielle's mother, is now Sir Speedy's bookkeeper.

"I love Prescott," Danielle Rickert said, the other day.

"I do too," Lisa Rickert added.

"We just went back to California (for a visit) - now I'm so glad to be away from all the traffic, craziness," Danielle said. "Between my three stores, I was driving 20,000 miles a year.

"Now, I get gas once a month."

On the business end, Danielle Rickert said the transition from a mail-oriented store to a printing-based company has been a stimulating one. "It's interesting to me because I'm learning a lot about printing," she said.

Just the same, she is geared up to educating the local business community about the variety of services Sir Speedy offers. "I keep hearing from customers that they didn't know we do Web design or we do apparel," Rickert said. "We also do shredding."

Danielle Rickert manages seven employees, including graphic designers Robin Golden and Heidi Landry. "She's brought a lot of energy," Golden said of the new owner. "New, fresh ideas."

She's vivacious and speedy, even if the new owner isn't a "sir."

Prescott is fitting this enthusiastic, 35-year-old businesswoman like a glove.

"I feel like I've always been a small-town girl," Danielle Rickert said, with a smile. "I just never lived in a small town."